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Special Offer: £50 for 50 mins for business owners aged over 50

£50 for 50 minutes's strategy advice for biz owners aged 50+

You are here: Home / Blog / Special Offer: £50 for 50 mins for business owners aged over 50

January 16, 2023 By Renée Leave a Comment

Now that the two-week period of attempting and dropping New Year resolutions has passed, it’s time to take a more realistic view of the year ahead.

Setting a strategy involves a wider perspective than simply saying who you plan to sell to; it’s a time for proper direction and achievable goals. To set yourself on the right path, it’s a good idea to analyse who you sold to last year, to get a clear picture of your client base – which, surprisingly, may not be the same as your perceived target clients.

Giving a talk to a lovely networking group last week, I revealed that 80% of my clients are aged over 50. Most people in the group admitted that they don’t analyse their client base, but committed to doing so after my presentation. 

So, 50+. What does this mean?

Well, for one thing, I believe it shows that more mature people feel comfortable that they’re working with someone who shares similar values, outlooks and professional qualities. My clients aren’t looking for a college leaver to handle their social media with TikTok style twerking, sweary rap music and a flurry of emojis. (All good, in the right circumstances.) They’re looking for an approach that’s more in line with their own aims.

Knowing your client demographic means you can market your products or services to your prospects far more effectively this year. You can ensure that: 

  • sponsored content is being correctly distributed,
  • hashtags are more likely to poke your posts under the noses of the people you want to see them, and
  • you won’t waste time or money marketing to an audience that’s less likely to buy from you.

If you’re aged over 50 and would like a 50 minute Zoom call to chat through and focus your social media strategy, simply drop me an email to take advantage of this very special rate…

£50 for 50 minutes if you’re 50+ !! 

And… That’s almost 50% off the normal amount!

Here’s the small print in large letters: sessions must be booked and paid for by Friday 20th Jan 2023 and we’ll Zoom before the end of Feb.

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Special Offer: £50 for 50 mins for business owners aged over 50

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Renée is an amazing writer who is the author of some fantastic blogs… very informal and conversational, she talks TO the reader rather than at them. She uses a lot of humour, she doesn't take herself too seriously and isn't scared to laugh at herself; a bit of naughtiness included too for added spice(!)… I asked Renee to help me understand SEO and how to improve my site. We had a one to one session in which she explained in detail everything I needed to know. Her explanation was clear and fully understandable, which was great for me as I had no previous knowledge of SEO or social marketing. I left our meeting confident of what I needed to do in order to boost my site, which is exactly what I wanted to gain from the session... Renée is the most friendly and professional person I have ever worked with. She is an asset to any company and brings a new insight into training. I would strongly recommend Renée to any company wishing to grow and to improve staff performance… Renee is the ultimate networker and is happy to share her contacts for the benefit of others. She is very knowledgeable and has a great network of contacts... Renée creates fantastic web content and writes our twice-weekly blog. Being results-driven, she has succeeded in increasing traffic referrals to our website and raising us swiftly through Google rankings. She also runs our social media marketing campaigns effectively and handles all related staff training in a relaxed and lively manner. She’s great to work with and bakes nice cakes!... I have received great compliments about Renée from those attending the Mildmay Job Clubs... Renée has made valued contributions to our key School Policies (such as The Equality and Diversity policy and The Learning and Teaching policy). She is extremely professional, she has a great eye for detail and can empathise with the target audience. She ensures what is written is a true reflection of what is going to happen or what needs to be said whilst encompassing all stakeholders in the process... Renée’s writing is clear and concise and we have used this in our accountancy practice to produce professional letters to our clients that they can understand. All our team are unanimous when we say Renee is a pleasure to work with and we are looking forward to continuing our strong relationship... A professional and well organised outfit that exceeded expectations. Excellent feedback from the client group who asked for more of the same... Renée has a very good reputation among learners and staff. Her learners benefitted from her expertise. She has a very good outcome from her learners. We are very happy to have Renée as part of our team at Redbridge Institute of Adult Education... Renée has a very relaxed style and is able to get on with colleagues at all levels. She is able to engage very diverse audiences when training, which she delivers in a very user-friendly way. I am more than happy to talk to any potential clients…Personable, expert, high integrity... Delegates came away from the training sessions with vital new skills and a better understanding of how they could communicate more clearly… Renée was able to run these sessions in such a way as to make them both informative and enjoyable. I was remarkably impressed with Renee’s professionalism and expertise and can honestly say that she helped us achieve 100% of the targets we had set ourselves. I would have no hesitation in recommending her… Renée demonstrates outstanding oral presentation skills and has an enthusiastic approach to the subject which promotes motivation and participation between learners... Highly effective identification of individuals' learning needs, excellent support provided as appropriate: one-to-one or as a group...
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