• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Weekend Witch Social Media

Specialists in Effective Communication Skills, plain English training & SEO writing & editing

  • Home
  • Services
    • Social Media Management
    • Social Media Coaching
    • Social Media Marketing Strategy
    • LinkedIn Services
    • Content Marketing
    • Profile Optimisation
    • Plain English Copy Editing
    • Plain English Coaching
  • About
    • About Us
    • Meet the Team
    • Testimonials
    • Renée’s poetry
    • Social Media Management Packages
  • Blog
  • Contact

My boyfriend’s… Brad Pitt! (The peril of brief tweets.)

Editing for Twitter can be quite perilous!

You are here: Home / Blog / My boyfriend’s… Brad Pitt! (The peril of brief tweets.)

January 10, 2022 By Renée Leave a Comment

My boyfriend’s… Brad Pitt.

Of course, you know he’s not. I’m more of a Clooney girl anyway.

Social media posts, particularly tweets, give us a chance to get our message across in a quick, supposedly succinct way. With a 280 character count there’s simply no space for waffle, but when editing a longer message, the true meaning can easily get lost.

My opening sentence wasn’t meant to be a lie.  Or a fantasy!! A longer version, without the ellipsis, would read:

“My boyfriend’s office featured in a movie starring Brad Pitt.”

That much is true.  The office is in the heart of Shoreditch where many films are shot. Sympathetically restored, authentic Victorian buildings provide a backdrop for period dramas, whilst the dynamic centre for 21st century culture, fashion and amazing food, shows an eclectic mix of London at its best.

His office has lovely arched windows and a shiny purple door – and you may well spot it coming soon to a cinema near you. Another crew will be filming there next month and I’ve asked to be on site to get a taste of the exciting world of showbiz! I’ll certainly be tweeting about that!!

My point here is simple: keep your messages short, sweet, and in plain English, but – if editing them – be careful to keep them as they should be.

If you have more to say on Twitter, you can use a visual, comment on a retweet, or drip feed info to your followers.  Or, if your audience is elsewhere  – let’s say on Instagram, you’ve got more freedom to write lengthier posts, but you should still avoid setting out an essay. A few sharp points and a bunch of relevant hashtags will do the job more effectively.

Winston Churchill famously said, “If I had more time I would have written a shorter letter.” Fact: Writing to a specific word or character count, avoiding waffle and gobbledygook, and being clear for your audience does take far more time than writing in freeflow.

Another fact, for true transparency: the office didn’t actually ‘feature’ in the film – it was there in the background but wasn’t a prime location. Maybe next time…

If you don’t have time to think about your tweets – or your social media message in general, chat to me about drafting some clear, unambiguous posts. I’m here to help – waffle-free! (Sadly, also Brad Pitt-free.)

Category iconBlog Tag iconPlain English,  social media,  Twitter

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

Special Offer: £50 for 50 mins for business owners aged over 50

Interesting articles

Is your business marketing like a bad blind date?

Are you an Insta influencer?

My boyfriend’s… Brad Pitt! (The peril of brief tweets.)

No such thing as a free lunch?

Happy clients say…


Renée is an amazing writer who is the author of some fantastic blogs… very informal and conversational, she talks TO the reader rather than at them. She uses a lot of humour, she doesn't take herself too seriously and isn't scared to laugh at herself; a bit of naughtiness included too for added spice(!)… I asked Renee to help me understand SEO and how to improve my site. We had a one to one session in which she explained in detail everything I needed to know. Her explanation was clear and fully understandable, which was great for me as I had no previous knowledge of SEO or social marketing. I left our meeting confident of what I needed to do in order to boost my site, which is exactly what I wanted to gain from the session... Renée is the most friendly and professional person I have ever worked with. She is an asset to any company and brings a new insight into training. I would strongly recommend Renée to any company wishing to grow and to improve staff performance… Renee is the ultimate networker and is happy to share her contacts for the benefit of others. She is very knowledgeable and has a great network of contacts... Renée creates fantastic web content and writes our twice-weekly blog. Being results-driven, she has succeeded in increasing traffic referrals to our website and raising us swiftly through Google rankings. She also runs our social media marketing campaigns effectively and handles all related staff training in a relaxed and lively manner. She’s great to work with and bakes nice cakes!... I have received great compliments about Renée from those attending the Mildmay Job Clubs... Renée has made valued contributions to our key School Policies (such as The Equality and Diversity policy and The Learning and Teaching policy). She is extremely professional, she has a great eye for detail and can empathise with the target audience. She ensures what is written is a true reflection of what is going to happen or what needs to be said whilst encompassing all stakeholders in the process... Renée’s writing is clear and concise and we have used this in our accountancy practice to produce professional letters to our clients that they can understand. All our team are unanimous when we say Renee is a pleasure to work with and we are looking forward to continuing our strong relationship... A professional and well organised outfit that exceeded expectations. Excellent feedback from the client group who asked for more of the same... Renée has a very good reputation among learners and staff. Her learners benefitted from her expertise. She has a very good outcome from her learners. We are very happy to have Renée as part of our team at Redbridge Institute of Adult Education... Renée has a very relaxed style and is able to get on with colleagues at all levels. She is able to engage very diverse audiences when training, which she delivers in a very user-friendly way. I am more than happy to talk to any potential clients…Personable, expert, high integrity... Delegates came away from the training sessions with vital new skills and a better understanding of how they could communicate more clearly… Renée was able to run these sessions in such a way as to make them both informative and enjoyable. I was remarkably impressed with Renee’s professionalism and expertise and can honestly say that she helped us achieve 100% of the targets we had set ourselves. I would have no hesitation in recommending her… Renée demonstrates outstanding oral presentation skills and has an enthusiastic approach to the subject which promotes motivation and participation between learners... Highly effective identification of individuals' learning needs, excellent support provided as appropriate: one-to-one or as a group...
.

Footer

Copyright © 2019 ImaginativeTraining.com
Home | About | Contact  | Privacy  | Cookies  | Terms