Renee

Counting on social media, brain power and falling in love with Ned Stark

At my son’s insistence, I’ve started watching Game of Thrones.  Yes, I know I’m arriving late at this party but I’m here now, with mead bubbling and swords thrashing (or whatever it is they’re doing) – and with only 62 hours of TV watching to go to catch up with the rest of the global population. So far, it’s quite good, but I have yet to fall in love with the characters or understand the full storyline.  My reluctance to think it’s the most amazing thing ever is perhaps a problem with my brain. So…

Imaginative Training | social media blog | social media training | Plain English training | Plain English editing | copywritingI recently underwent three hours of mental testing in London to establish how effectively my brain is working. Interestingly, it’s better than I thought! This will be reassuring for my clients – and my family too, I guess. I popped up to town on Wednesday to go through the results, which showed a remarkable change in what I’d always believed were my ‘best subjects.’  English and humanities had always been my forte at school, college and university, while a distinct hatred of maths meant that I worked in Woolwich market on double maths days during my school years rather than endure the boredom of 90 minutes of numbers. (My mum reads this blog but it’s okay – she knows I bunked off school on maths and PE days – it was fine back then, no one went to prison for kids skipping school in the 80s.)

Anyway, while I scored in the top 5% of the population for language and cognition (luckily – considering my line of work!), I scored in the top 1% for maths and executive function. It made me laugh in disbelief.  I can add VAT in my head, but working out the nett cost of an item takes at least a scrap of paper and my purple pen. I can split a bill and add a tip, estimate arrival times based on maximum speeds (not that anyone needs that anymore; I couldn’t think of a better example), yet I have never considered myself a particularly numerate person. So to be told I’d ‘aced all the tests’ was pretty good for my self-esteem.

Now I’m thinking of ways to use this newly recognised skill. My best friend’s daughter studied pure maths at Cambridge and one of her first tasks was to cut a cake into equal proportions so that everyone thought they had the largest slice. Now that’s a job I could cope with!

I want to end this blog with lyrics about numbers as I’m apparently good at them now. So I’m sitting right here in a John Lewis café racking my brain because I once heard a song about different ways of measuring something – not sure exactly what but I think it might be love.  Whatever it is, it’s going to be more fitting than 2,4,6,8 Motorway, which is the only other ‘numbers’ song that springs to mind.

Fast forward five minutes… A quick query posted on Facebook has given me the answer!! Thanks to Paula, Sharon, Lyn, Mark, Elaine and everyone else who jumped up with suggestions – including my crazy cousin Stephen in Vegas who posted a pic of a chimp singing while wearing a hat – not one of these lovely custom-made ones though!

It’s from Rent, one of the few shows I haven’t seen. “Five hundred twenty-five thousand six hundred minutes: How do you measure – measure a year? In daylights – in sunsets; in midnights – in cups of coffee. In inches – in miles; in laughter – in strife… How about love? How about love? Measure in love! Seasons of love.”

I could add on to that: …In social media posts – in blogs; in LinkedIn connections – in boxes of chocs. In Instagram pics – in tweets; In followers, in cakes that are sweet. (Sing it to the same tune!!)

I could go on. (How long until I fall in love with Ned Stark from Game of Thrones then?) If you’d like to know more about how you can market your business in a year of social media activity, ask me here: @WeekendWitch.

Princess dresses, Bat out of Hell and feline mental health issues

I’ve skipped a couple of weeks of blog writing. Only for me – my clients’ blogs are still all on time, of course.  I tell myself no one will notice if I miss a week, which is the opposite of my professional advice to everyone else! And naturally people do notice, and I get emails asking if I’m alright, which is really nice, and very kind.  I’m absolutely fine, thank you; busy nursing the new kitten I mentioned last time… who, it turns out, suffers from mental health issues!

Charlie’s incredibly sweet, but self-harming. It’s very sad. He gets so distressed when he’s alone that he pulls out his fur in clumps and make the skin sore and blistered. The vet’s given antiseptic wash, antibiotic cream and a very expensive pheromone diffuser to calm him down. It certainly didn’t make me feel calm when I got the bill. C’est la vie!

The heatwave that’s engulfed us over the past couple of weeks has made me feel like I’m on holiday. I can’t deny that I get less done when the sun’s scorching, and I’ve had some super days out when I should have been working.

Gill and I had a wonderful day at Kensington Palace to celebrate her birthday. Princess Diana’s dress collection currently on exhibition there is a nostalgic trip through the 80s – the time when I worked in fashion buying.  I remember well the design and creative teams scurrying around each time Diana appeared with a new look. I’d be on the phone to milliners, jewellery suppliers and belt manufacturers before she’d stepped out of the limousine. I never met Diana, although I met Prince William after her death; I think I’d have liked her though. She shared a birthday with Gill, so undoubtedly they would have shared some personality characteristics. I’d have happily shared her dresses.

Imaginative Training | social media blog | social media training | Plain English training | Plain English editing | copywritingThe elegance was contrasted in polar fashion after dinner when we sang along at Jim Steinman’s Bat out of Hell: the Meatloaf show at the London Coliseum. This is one of my top two albums of all time, so I knew I was going to enjoy the music – but the whole show was stunning! Fabulous sets, brilliant choreography and amazing, well, everything. I think Diana would have enjoyed it too!

Other fun in the sun included the Hadley Wood Jazz Festival (my boyfriend makes a superb picnic; it’s worth dating him just for that).  Also Gay Pride (we missed the carnival because of the vet’s visit but what we caught was entertaining) and a number of lunches/dinners/Pimms in the sunshine with not enough sun cream and a little too much of my home-made insect repellent.

Imaginative Training | social media blog | social media training | Plain English training | Plain English editing | copywritingBut the highlight of the summer so far was, without a doubt, my son Oli’s graduation from Cambridge with a BSc and MSc in something chemistry-related. From the ancient ceremony in Senate House, conducted completely in Latin, to the BBQ on the college lawn, with more Pimms, champagne and a good deal of delicious food – the day was perfect.  I couldn’t have been prouder and, if you follow me on Facebook you may have seen a selection of photos drizzled throughout the day.

He needs to find a job now, so if anyone reading this needs a molecular quantum mechanic – or just a Cambridge graduate who is incredibly smart and funny, please get in touch.

As the main man says; “Oh, baby you’re the only thing in this whole world that’s pure and good and right. And wherever you are and wherever you go, there’s always gonna be some light.”

If you’d like to lighten up your social media, spice it up or crank it up – give me a call, email or ask me here: @WeekendWitch.

Inspiration, cakes in Shoreditch and champagne with the man who woke me every day

Driving to the Park Plaza for Friday night’s Soldiering On Awards was a poignant experience.  Sadly, roadside floral tributes have become commonplace, but the crowds spilling out around Westminster Square were eerily quiet as they tiptoed over bouquets and read tribute cards while some, strangely, photographed them.

There was nothing quiet at the awards though! At the Park Plaza on the far side of Westminster Bridge cheering and clapping were the order of the day as over 500 people gathered to celebrate the Soldiering On Awards, recognising the achievements of men, women – and some incredible animals – who have been seriously injured in military service. These winners, in fact all the finalists that were gathered to be honoured there, have gone on to inspire others and create excellence from their tragedies.

C702WVNXwAABuVSIt’s unthinkable. Most of us are lucky enough to never suffer life-changing experiences and we simply can’t imagine what these people have been through, but there was nothing miserable or depressing in that room.  It was empowering.

My highlight of the evening was meeting Mike Read, the DJ whose captivating voice woke me every morning through college, my job in fashion and right up until I broke my clock radio. We spent half an hour chatting about this and that, he got me champagne, he said he couldn’t dance with me later as he hasn’t had dancing lessons – I told him I’m having swimming lessons, not that that was relevant.

17498727_10155169751331255_8419109128308697501_nAnyway, as far removed as most of us are (hopefully forever) from catastrophic injury, many of us do suffer from debilitating or unrelenting illnesses and that can be as difficult emotionally and physically as an unprovoked wound.  You may already know that I work with the Stroke Association to raise awareness of childhood stroke – a cruel and devastating trauma that can change the lives of a baby, child, teenager – and their families, often irrevocably.

I won’t harp on about that today – many of you have read my son Oli’s story, and it’s one that I’m eternally grateful turned out okay for him. I’m just mentioning it because, as I’m typing this, I’m also preparing for a meeting at the Stroke Association’s head office near Shoreditch. (Multitasking at its best – also eating chocolate and keeping one eye on Homeland.)

17555560_10155176863146255_8416856_nI’ll be going from there to visit clients in Hoxton (close to the hotel where my website was hacked!) to chat about Instagram and blogging. I’ve been promised hot chocolate and cake in a Hoxton café, so that will be nice! Although I have to admit I’m a bit caked out after last week’s Bake Off at my client and accountants in Woodford.  Nordens holds this competition annually for the team to bring in their delicious home-made creations – and guess who was a judge? Yes, me!! Well I do have rather a lot of experience eating cake.  Congratulations to Cydney who won with a lovely light lemon drizzle cake topped with mini Easter eggs.

17554955_10155176858516255_58716285_nWhich reminds me, my lovely friends at Kennards Artisan Chocolates (Desire4Food) created a huge Easter egg that was auctioned off at the Soldiering On Awards for a nice few hundred pounds.  (I don’t know the exact amount, but sadly I was outbid.) Massive thanks to them for their unswerving generosity and support.  They’re somewhere around Shoreditch today too, in a pop up shop – so I’ll pop up to visit them while I’m in town.  If you’re around there too check out their Facebook page and join me for a pre-Easter chocolatey treat!

Mike Read’s career has spanned over 40 years as a DJ, writer, journalist, TV presenter, songwriter and much, much more.  For my generation, there’s one song that we remember vividly as zooming to the top of the charts after he banned it from Radio 1’s playlist! (Coincidentally, Holly Johnson, who wrote it, bought a Swarovski diamanté brooch that Joan and I had selected for the Principles stores when I worked in fashion buying. I’d probably listened to Mike that very morning.) As Mr Johnson says, “Shoot it in the right direction, make making it your intention. Live those dreams, scheme those schemes; hit me, hit me, hit me with those laser beams.”

If you intend giving your business a quick blast in the right direction, feel free to call me for advice – or ask me here: @WeekendWitch.

Incredible animals, a 19-course meal and fun on International Women’s Day

It’s two weeks to the Soldiering On Awards. This champagne-fuelled, glitzy evening will celebrate the best of inspirational people, charities and organisations within the military family. Someone decided that each finalist is worthy of public recognition and a shiny golden trophy, and the excitement to find out who has won is mounting.

Last week, two of my colleagues from the charity invited me to an amazing lunch – choosing the menu for the awards dinner! As you may already know from previous blogs (or from eating out with me) I have a healthy appetite.  But I have to admit that, on this occasion, the food actually beat me. We enjoyed the equivalent of 19 tasting courses – along with four glasses of wine!

That’s not a typo.  19 courses.  Six beautiful canapés, decorated with tiny pansies and the most delicate sprigs of herbs preceded a lunch of five hors d’oeuvres, five main courses and three desserts. Then petit fours and coffee.  (I had mint tea.) I posted a couple of pics on Facebook, and people commented of course, especially on the wonderful desserts. If you’re feeling jealous, don’t be! I felt totally ill afterwards 🙂

Then on Friday I was invited to a Women in Business event held by Newham Chamber of Commerce at the snazzy offices of Freshfields law firm in the city. This wonderful morning celebrated International Women’s Day (which was actually two days previous to that, but we’re worth celebrating every day, right?!) This year’s theme: Be Bold for Change.

Imaginative Training | social media blog | social media training | Plain English training | Plain English editing | copywritingRather than eat the breakfast (which did look delicious but was too early for me; I had to get up at 5,30 to be there on time), I spent the first hour or so chatting with Anita Dobson. What a lovely lady! I’ve seen her act, obviously, and in real life she was a delight to spend time with. Both being eastenders, (you see what I did there?) we chatted about days gone by spent at the Ilford Palais, the perils of getting older, such as reading menus at arms’ length, and our shared love of cats.

 

This led on to a chat about animal charities, and I invited her to the Soldiering On Awards, as one category is for a remarkable animal that’s served in the military or worked as part of the military family. I hope she can make it.

Following the breakfast and networking, the morning was a panel discussion of eight super-interesting women hosted by newsreader Julie Etchingham. She’s an incredibly smart lady who flawlessly directed questions at the panel members for an hour.

While most people were impressed with me meeting celebrities, Gill was more excited that I’d also met the founder of her ‘Clubbercise’ class! Claire Burlison Green has built a global business from women exercising to disco music waving glow sticks in the air.  She brought a couple with her for demonstration purposes, but didn’t hand them out to the audience, sadly. It would have been fun on the underground at rush hour.

We didn’t have glow sticks back in the Ilford Palais days. All I remember now is the two of us in little blue corduroy dresses that barely covered our bums, a glass of water with ice and lemon, and a group that hopped on stage singing Let’s Dance when the DJ had his break. (I also remember not wearing coats as we preferred to save the 20p for the cloakroom – so walking home at 1am in the winter, freezing those exposed bottoms and discussing the geography homework we had to finish before going to bed…)

“Let’s sway, while colour lights up your face. Let’s sway – sway through the crowd to an empty space.” While Bowie was singing that – or the people in the 80s band were, we had no idea that 30 years later the crowds would have moved online and social media would fill all the empty spaces. Are you filling yours? I’m around this week if you need any help – here I am: @WeekendWitch.

Idols, dating a roadie and less cheerful endings

I wasn’t planning to write about George Michael – we’ve all read so much about him since his tragic passing on Christmas Day that’s it’s reaching saturation point, especially on Facebook. But it’s true to say that he was a major influence in my formative years and, being the third of my late-teen musical heroes to be snatched away during 2016, I decided to jot this down (even if it’s only Gill and Martine who read it).

It made me so sad, but I smiled thinking about dancing to the Wham Rap 12″ in Gill’s bedroom. (Half my readers won’t know what that means!) We dressed like Shirley and Dee C Lee, with floaty rah-rah skirts and distressed leather boots. Dee’s sister went to my college – I think her name was Diane, and Dee came in to sing one afternoon. Not with George, unfortunately, but it was fun all the same.

My Twitter profile says, ‘Doing everything, regretting nothing,’ yet we always regretted that we hadn’t gone along to the filming of Wake me up before you go-go. We had the fluorescent tops and glowing beads, the big hair and the wide smiles… Gill even had an authentic Choose Life t-shirt. The fashion and Wham!’s music absolutely typified our late teens.

Imaginative Training | social media blog | social media training | Plain English training | Plain English editing | copywritingI’ve used the phrase ‘soundtrack to my life’ many times, and this really was. Bowie, Prince and Wham! were constants on my fake Walkman, and featured on the regular playlist at the Ilford Palais – the salubrious nightclub where we spent most nights leading up to our GCEs meeting men called Ossie, Moike and Ben Down. It was a step up from the Brixton Academy at the time though, which may be why we didn’t venture down to south London for the now iconic video filming and a chance to meet George and Andrew,

We did go to quite a few concerts though.  I dated a roadie one year who got us tickets for consecutive nights. I didn’t particularly like him – I think his identical twin had the better personality, but the benefits were good… It was during that tour that we first saw George sing Careless Whisper.  He sat alone on the stage on a solitary stool, and I remember thinking that those beautiful lyrics might be my favourite ever.  As it’s turned out they’re not – but they’re probably somewhere in the top 20.

Band Aid played on the TV on Christmas Day while we were busy with the Silly Sausage that had looked so good when Kylie poked it on Jonathan Ross last week. I was pointing out to the boys how our 80s pop idols are, today, either timeless megastars or no longer with us. I pointed excitedly at George, with his floppy blond highlighted locks, unaware that he’d drifted into the second category as we pulled and twisted the silly plastic toy.

Then, of course, the obligatory Last Christmas came on.  They played a clip of it later, after the news broke, and it made me cry.

100million albums sold – that’s quite a number.  Prince achieved pretty much the same, and Bowie sold at least 140m, spanning a longer career.  I bought quite a few of all those.  And now, three of my five long-term favourites have gone in one year.  (Stay safe Meatloaf and Madonna!!) As Mr Panayiotou will still be saying long after our generation has stopped dancing, “Time can never mend the careless whispers of a good friend. To the heart and mind, ignorance is kind; there’s no comfort in the truth –  pain is all you’ll find.”

It’s been a far less cheerful ending to Christmas than usual, what with George passing, and various family members missing the holidays due to flu. But next week is a new year, and the start of wonderful things for everyone who believes that wonderful things can happen if you believe hard enough. Enjoy the rest of your Christmas week! I’m working today, then not… but you can still catch me here if you need anything social media-related: @WeekendWitch.

Fairytale castles, foreign art galleries and the beauty of Facebook

I spent a few days in Prague last week, having fun with my boys, visiting all the main tourist attractions and eating copious amounts of traditional Czech food. Rich and heavy (the food); poorer and heavier (me, following the food!).

Imaginative Training | social media blog | social media training | Plain English training | Plain English editing | copywritingBetween wandering through the ancient castle grounds and sparkling Christmas markets, sipping thick hot chocolate and gulping hot blueberry wine, we met up with Jana, a lady we hadn’t seen for around 16 years. Jana was the boys’ au pair in the days when they were shorter than me, and we lost touch for a few years until Facebook brought us back together.

I spend much of my time now showing businesses how to capitalise on Facebook for commercial purposes, but it began as simply a social site and this is a wonderful example of its brilliance. Jana found me online a few years ago, and we’ve been able to see how our respective lives have moved on, share celebrations and little niceties, like wishing each other happy birthday.  Very minor things in the scheme of the universe, but they’re the tiny touches that add colour to our lives.

Before social media kicked in, we relied on letters and postcards to keep in touch and I, for one, was rubbish at all that.  I have a big tapestry bag in the loft filled with old letters, mainly from Marion and Gill, and a few from Mark in Bermuda. Each time I start a spring clean I open the bag but can’t bear to chuck the contents – they’re a reminder of a previous life, before social media, before kids, before mortgages.

The bag also contains many, many, many photos… There’s a big change. I rarely print off pics now, sharing instead of Facebook or keeping them locked into my phone. I shared loads of Prague photos – cobbled streets with ice cream coloured fairytale buildings, river scenes, art galleries and desserts. And photos of Jana, of course.

The art gallery was a bonus. I’m usually hard pushed to get the boys inside one without a huge fuss, bus this was Ben’s suggestion. Dali, Warhol and Mucha – whom I had mistakenly thought was Parisian. It was a wonderful mix.  One of my Facebook friends recently said, “Art brings people together. I am reminded that ‘Earth’ without ‘art’ is just ‘Eh?” I love that! (Sorry – can’t remember who I stole it from, but thank you!)

Elton’s was the song of the holiday, even though I never did quite learn the correct lyrics.  “She packed my bags last night pre-flight; zero hour nine a.m. And I’m gonna be high as a kite by then.”

Whether you’re packing to go away or spending the holidays at home, I wish you a wonderful Christmas.  We’ll be around on social media right through the festive season, so if you need anything, you can find me here: @WeekendWitch.

Landmarks, cocktails and hidden Parisian pleasure

Imaginative Training | social media blog | social media training | Plain English training | Plain English editing | copywritingGill and I like to hop around Europe every October to mark the end of sunny summer, the start of a crisp autumn, and our birthdays. This year, we chose the close proximity of Paris for our mini holiday – the aforementioned hop, plus a skip and a jump, a quick ride on Eurostar and there we were, in the city of love, culture and impressionist art.

If either Philip or Alison are reading this blog, stop now! You don’t need to know what follows…

Having spent the first evening dining in Saint Germain, the quintessentially Parisian quarter close to our hotel on Rive Gauche, we popped in to a gorgeous patisserie and chocolatier to pick up some gifts. Each having friends who love salted caramel, we bought some of the gooey stuff, beautifully presented in glass gift jars with tiny silver spoons. A couple of enormous gift bags later, satisfied with our culinary purchases, we had the sparkling idea of climbing to the top of the Eiffle Tower for a midnight hot chocolate while the on-the-hour lights glittered around us.

Throughout Paris, security is comfortingly visible. Gendarmes parade the streets with their Ruger (not so) Mini rifles clearly at the ready, and every public building requires an airport-style security check. I’ve been stopped at the airport before when an underwired bra has made a spectacle of itself, but entering a tourist attraction is generally unremarkable.  Not this time though.

“Qu’est-ce que c’est?” enquired the bemused security guard holding up the little jars, obviously hoping for the final hour of her night shift to pass without complication.

“Salted caramel sauce, obviously…”

“Hmmmmmm. Non.”

Despite our protestations, the sticky caramel intended for ice cream embellishment was a horrible security threat to the French capital, and there was no way we were being allowed onto the landmark with the scary sauces.  So what to do? We’d travelled there by taxi, it was close to midnight and we really wanted to go up.  I’m not sure now whose idea it was to hide the caramel, but that’s what we decided to do.

Laughingly, we bypassed the many street traders hawking their neon-flashing wares and walked to the darkness of some nearby bushes, growing inconspicuously between street lamps and men with ‘best price selfie-sticks.’ Glancing around to see if we were being watched, we chucked the small jars under a bush and hoped for the best.  Would they still be there when we returned? (We certainly didn’t share that information on Facebook.)

The Tower is amazing at night, with spectacular views across the city. And when we descended an hour later, we found, to our surprise and intense pleasure…. The two jars still lying beneath the bush. Not sure whether any tramps had peed on them, or drug dealers injected them with any sort of illegal substances, but we took the chance that they hadn’t and chose to ignore all possibilities of salted caramel sabotage. Nice gifts, eh?!

The holiday was wonderful, with lots of lovely French cuisine, hot chocolate, cocktails that I think cost more than Eurostar, open top bus rides, a scenic cruise, three art galleries, three churches (where I lit candles for little Joey – and thank you to everyone who sent condolences; very much appreciated). We also managed to visit all the major tourist attractions plus a couple of beautiful lesser-known ones.

Now it’s back to work in still-sunny (at the time of writing!) Angleterre, creating client blogs, ensuring people’s social media accounts are well managed and pumpkin carving.

The only French song I can think of right now is the possibly-inappropriate Lady Marmalade… Oh, oh – as I typed that another tune popped into my head!! “Flash is fast, flash is cool, Francois sais pas, Flashe no deux.” Okay, maybe that’s pushing it a bit, but I’m still in holiday mode.

Enjoy your Halloween week! And don’t forget I’m always happy to retweet your scary pics: @WeekendWitch.

Theatre, theatre, music and more music – lots to tweet about!

I’ve been so cultured past couple of weeks; I’m a true theatre buff now.  Vamos Cuba was an amazing show!  I’ve been to the theatre many times over the past year and this was quite possibly my favourite dance show to date.  If you can call it a show? The dancers were incredibly agile and gave a passionate yet amusing performance.  It was vibrant, dynamic and exciting. I saw some of the dancers in the park opposite Sadlers Wells before the performance as I sat with a hot chocolate waiting for Nina to arrive.  They were very sexy men!!  South American dancers seem to have a quality that doesn’t exist outside of that continent. Or so I thought…

A few days later, Jesus Christ Superstar brought the house down.  You might recall that at our last attempt to see it, it was the heavens that came down – it’s one of the risks of open air theatre.  Not this time though; the wonderful setting of Regents Park provided a beautiful backdrop that melted away as dusk fell, and the twinkling stars added to the evocative scene.  This was Andrew Lloyd Webber at his best.  The emotional portrayal had many people in tears as the story unfolded, and it was quite simply a first class performance. but I definitely did not like the ending!! Loved the soundtrack though, and I’ve been playing it on a loop while I’ve been working.
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It was an overwhelmingly musical week actually!  Last Sunday night’s jazz in Dalston was fun.  My friend Mark is carving out a mini career photographing jazz musicians, so he invited me along to the tiny Vortex Club in an area that was once a no-go part of town but is now so highly desirable that the restaurants were spilling out onto the streets. Then Tuesday’s sunshine provided a lovely setting for the final Canary Wharf concert of the year.  We picnicked to the tunes of the American Songbook.

When I hear Summertime playing, it always takes me back to the age of 17, when George, my ginger-haired driving instructor, sang it constantly throughout my lessons. it probably took his mind off my crazy driving! I did – proudly – pass my test first time, giving me the confidence to be cocky… (Wrote my first car off a week later.  Wasn’t so proud then…)

George would tap his fingers rhythmically on his knee as he informed me, “One of these mornings you’re gonna rise up singing.  And you’ll spread your wings and take to the sky.”  Fancy spreading your wings?  If you’d like to spread your business message a bit further I’ll be more than happy to show you how – email info@imaginativetraining.com or ask me here: @WeekendWitch.

LinkedIn at the Tate, an Olympic torch-bearer and Prosecco in a menswear shop

So the Olympics have kicked off!  As you know I’m not a sporty person, although over the past few months I’ve sailed (kind of), swum (kind of), wobbled along on a bike and strolled through forests and parkland – anywhere that promises the adrenaline thrill of a cream cake and a hot chocolate at the end of the journey. I’m actually writing this blog in the sunshine outside Konditor and Cook at Spitalfields, enjoying an apricot and honey cheesecake crumble while I wait for a networking event to start at 6pm.

Imaginative Training | social media blog | social media training | Plain English training | Plain English editing | copywritingOne thing that has drawn me to paying attention to this year’s Olympics was the fact that my friend and business associate Dieneke was a torch-bearer!  I logged on to Facebook one morning, stunned to see her smiling face holding the torch aloft as she ran through the streets of Rio. She’s an inspirational woman for various reasons and quite deserving of the honour.

We worked together a couple of years ago on a special project.  Dieneke ran a competition for the 1000 or so British designers that she supports through her website, Hidden Art.  Mark and I had the privilege of delivering 121 workshops to the three winners – his on business strategy and mine on social media marketing. The whole thing was great fun. The formula was similar to the workshops I’ve been providing this month to growth businesses in the city, although these focused more on professional profiles on LinkedIn than general social media.

One of my favourite 121 sessions this week was with a lady called Melissa that I worked with in the Tate Modern members’ room.  It’s a brilliant location to meet; the view’s amazing and the cakes are delicious.  After our session on social media marketing we called in to the gallery to view the Georgia O’Keeffe retrospective.  It’s wonderful – if you get a chance you should go.  Her landscape paintings have an ethereal quality, and the flowers for which she’s famous are highly stylised and bold, yet also beautiful, swirly and delicate.

And my favourite non-work activity this week was 30 minutes of Jesus Christ Superstar at the gorgeous Open Air Theatre in Regents Park. The heavens opened that day, but Philip had the good sense to take sailing gear, so we dressed hysterically in muddy waterproofs and watched the cast battle against the elements to entertain as best they could. Consummate professionals, they sang and danced with their clothes clinging to them like a wet t shirt competition in the 80s, rain pouring down their faces. The show was called off as it became a danger for them to perform, so hopefully we’ll be luckier with the weather when we return next week.

Jesus has been topical this week, as I’ve prepared my poetry for the upcoming ‘100 Madonna’ exhibition, which will be held from 5 – 18 September at the Crypt Gallery in Euston.  More info to follow in due course but, if you like art exhibitions, please diarise this one – it’s going to be fab!

Imaginative Training | social media blog | social media training | Plain English training | Plain English editing | copywritingSince writing all that, I’ve been to the networking evening – it was brilliant.  Michelle Peters, a business instructor for lawyers and other professionals, arranged it with Oscar Bencivenga, owner of a gorgeous Italian menswear store in Spitalfields. (I love the photo of the Bencivenga family almost as much as the fabulous clothes.) I’ll be returning with the boys – although I’m guessing there won’t be Prosecco and canapés during the working day.  Could be wrong though; there’s a DJ on Friday nights during late opening hours, as the area’s buzzing and customers call in after work.

Not sure if that DJ plays this, but I still do… “He’s searching, she’s showing; see him held in a deep deep spell, he knows she’s glowing. I can find within my mind a way to go… I can look deep into your light and shout ‘Hold me, hold me, hold me, hold me, hold me.”  If you’re looking within your mind for a way to go with your business – and that way is forward, let’s chat about how social media can help you get there. You can hold on to clients whilst you meet new ones!  Call me to find out more, or ask me here: @WeekendWitch.

Political hair, smashing windows and LinkedIn for on-line dating

I was wondering why all the key female players in world politics have the same haircut?  I posed the question on Facebook, yet no one seems to know.  This band of older women with their blondish bobs are reminiscent of Joanna Lumley’s 70s ‘Purdey’ cut mixed with a bit of Princess Diana then shaken up with the Midwich Cuckoos – also known as Village of the Damned…

Imaginative Training | social media blog | social media training | Plain English training | Plain English editing | copywritingEnough said.  At least the news seems to have veered away from how they look and focus more on what they’re doing, or planning to do.

There’s also more stuff in the news about the dangers of online dating.  Of course there’s a risk to meeting a stranger that you’ve only spoken to by email – but it’s no more than meeting someone in a bar.  I met my boyfriend on a dating site and, after nine months, he still seems relatively normal. Loves chocolate, owns dogs (good judges of character), dislikes cats (well it would be weird if he had no faults), has loads of friends, a lovely home and a very nice mum.

In my youth I was far more slapdash when it came to dating.  Gill and I did some things we wouldn’t dream of telling you about now, including getting into some pretty close scrapes.  We were actually very stupid teenagers for two fairly clever girls.  One time, we met two boys at the Ilford Palais and they offered to take us to the White Bear pub where one of them lived for a late night hot chocolate.  We drove through country lanes with a noticeable absence of properties until we came to said pub, forlorn and deserted in its moonlit setting of fields, grass and more fields.

By this stage both our hearts were beating super-fast and we felt extremely wary – somewhat more so when the supposed inhabitant told us he’d forgotten his keys and would have to break in… Cutting to the core and removing the sheer panic from this cautionary tale, he climbed through a broken window – and, it transpired – he did, in fact, live there. We had the hot chocolate then the boys drove us home, perfectly safely and happily. But it was a lesson learnt.  (If Philip is reading about this smashed window incident, he will be smiling at how history repeats itself.)

Today’s methods for meeting people do, at least, give you the opportunity to carry out a fair degree of research before coming face-to-face in a public place.  Social media allows you to see who they’re connected to, whether their friends look like axe murderers, if they have family who appear to like them.  You can check out where someone works, what they do, what they enjoy, where they go – our lives have become open books.

When I started dating again my friends thought it was weird to meet up with someone for lunch or cakes – but it’s really not that different to networking.  I’ve been contacted on LinkedIn for business enquiries that have led to coffee and an iced bun.  (When I proof read this I saw I’d initially typed ‘iced bum’ – that would put a completely different perspective on business meetings!!!)

I’ve been helping a few city-based businesses get to grips with LinkedIn this week.  It’s such a fabulous forum for researching prospective clients and setting the groundwork for future business dealings.  It may share similarities with on-line dating sites, but surely networking events are just like a party full of new friends all ready to chat. What’s the difference?

Nick Lowe said, “I love the sound of breaking glass, deep into the night. I love the sound of its condition, flying all around.”  I don’t advocate breaking anything, apart from ice. If you’d like help to ice-break when you network on- or off-line, give me call. Or ask me here: @WeekendWitch.